Before I got into media, I spent years in construction project management — estimating, foreman work, the whole deal. I was good at it, but I knew it wasn't where I wanted to be. What I really cared about was building things that people could see and interact with — not just structures, but brands.
I pivoted into content production and never looked back. That construction background gave me something most creatives don't have: an understanding of systems, budgets, and project management. When I approach a client's content strategy, I think about it the way a contractor thinks about a build — what needs to happen first, what can run in parallel, and what the end result needs to be.
Today, Ragin Media combines video production, SEO, and web development into a unified growth system. I've generated over 39 million views for my clients, built websites that rank on Google, and created content strategies that turn viewers into customers.